{"product_id":"mielle-rice-water-hydrating-shampoo-8oz","title":"Mielle Rice Water Hydrating Shampoo 8oz","description":"\u003ch3\u003eCleanse without stripping the moisture back out\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCleanse without stripping the moisture back out: Mielle's rice water shampoo hydrates and strengthens hair on the very first step of your wash routine.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eMielle Rice Water Hydrating Shampoo\u003c\/strong\u003e is a sulfate-free cleanser infused with fermented rice water and yuzu, formulated to remove build-up while improving elasticity and reducing breakage as it washes.\u003c\/p\u003e\n\n\u003cp\u003eMost shampoos treat cleansing and hydration as opposites. The formulas that lift dirt and product build-up tend to strip natural oils along with it, leaving hair squeaky, dry, and more prone to breakage before you've even reached for a conditioner.\u003c\/p\u003e\n\n\u003cp\u003eSo you compensate: heavier conditioners, extra oils, longer routines, just to undo what the shampoo did in the first place. Over time that cycle of stripping and re-moisturising weakens elasticity, and hair that should be getting stronger starts breaking more easily instead.\u003c\/p\u003e\n\n\u003cp\u003eMielle Rice Water Hydrating Shampoo is built to do both jobs at once. It cleanses thoroughly and removes build-up, while fermented rice water works into the hair shaft to improve elasticity and hydration from the very first step, not as an afterthought.\u003c\/p\u003e\n\n\u003cp\u003eThe result: cleaner hair that feels stronger and more hydrated, right from wash day.\u003c\/p\u003e\n\n\u003ch4\u003eKey Benefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens and improves elasticity:\u003c\/strong\u003e rice water reinforces hair as it cleanses, helping reduce future breakage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrates while it cleans:\u003c\/strong\u003e gently removes build-up without the stripped, squeaky-clean feeling\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReduces breakage:\u003c\/strong\u003e supports resilience from the very first step of your wash routine\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate-free formula:\u003c\/strong\u003e cleanses effectively without harsh stripping agents\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eHow To Use\u003c\/h4\u003e\n\u003cp\u003eMassage into wet hair and scalp, lather, then rinse. Repeat if needed and follow with conditioner.\u003c\/p\u003e\n\n\u003ch4\u003eKey Ingredients\u003c\/h4\u003e\n\u003cp\u003eFermented rice water and yuzu extract.\u003c\/p\u003e\n\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eWater (Aqua, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Cocamidopropylamine Oxide, Fragrance (Parfum), Oryza Sativa (Rice) Bran Water, Brassica Campestris (Rapeseed) Seed Oil, Citrus Junos Peel Extract, Polyglyceryl-3 Diisostearate, Hydrolyzed Oat Protein, Polyquaternium 10, Sodium Chloride, Citric Acid, Disodium EDTA, PEG-75 Lanolin PEG-150 Distearate, Phenoxyethanol, Benzoic Acid, Ethylhexylglycerin, Glycereth-2 Cocoate, Propanediol\u003c\/p\u003e\n\n\u003ch4\u003eWhy Shop This at Black Hair Care\u003c\/h4\u003e\n\u003cp\u003eStart the whole \u003cstrong\u003eMielle Rice Water\u003c\/strong\u003e routine right, from the very first wash, with the full range in stock at \u003cstrong\u003eBlack Hair Care\u003c\/strong\u003e. Same-day UK dispatch and 4.76\/5 from 2,228+ verified reviews.\u003c\/p\u003e","brand":"Mielle","offers":[{"title":"Default","offer_id":53867668799806,"sku":"MORW05","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0680\/3089\/0302\/files\/Mielle-Rice-Water-Hydrating-Shampoo-8oz-uk.jpg?v=1785184565","url":"https:\/\/blackhaircare.co.uk\/products\/mielle-rice-water-hydrating-shampoo-8oz","provider":"Black Hair Care","version":"1.0","type":"link"}