5% off your very first purchase, use promo code: BHC5 ×
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tel:020 3872 2424

5% OFF YOUR VERY FIRST PURCHASE, USE PROMO CODE: BHC5

As I Am

As I Am products were born out of a well-thought-out, deliberate and caring process. Dr. Ali N. Syed, a master hair care chemist and entrepreneur, developed high-performance products that deliver the results that women with natural-textured coily & curly hair desire: Hydration, Definition, Style and Shine.  
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As I Am - GroWash Cleansing Creme Conditioner - 16oz
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As I Am - GroWash Cleansing Creme Conditioner - 16oz
As I Am
£7.99
As I Am - Born Curly Shea & Cocoa Butter Balm - 4oz
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As I Am - Born Curly Shea & Cocoa Butter Balm - 4oz
As I Am
£6.99
As I Am - Long and Luxe GroYogurt Leave-in Conditioner - 8oz
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As I Am - Long and Luxe GroYogurt Leave-in Conditioner - 8oz
As I Am
£9.49
As I Am - So Much Moisture Hydrating Lotion - 8oz
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As I Am - So Much Moisture Hydrating Lotion - 8oz
As I Am
£7.99
As I Am - Cleansing Pudding - 8oz
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As I Am - Cleansing Pudding - 8oz
As I Am
£7.49
As I am - Coconut Co Wash Cleansing Conditioner - 16oz
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As I am - Coconut Co Wash Cleansing Conditioner - 16oz
As I Am
£12.99
As I am - Curling Jelly Coil & Curl Definer - 8oz
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As I am - Curling Jelly Coil & Curl Definer - 8oz
As I Am
£14.99
As I Am - Strengthening Shampoo - 12oz
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As I Am - Strengthening Shampoo - 12oz
As I Am
£6.99
As I Am - CocoShea Spray - 4oz
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As I Am - CocoShea Spray - 4oz
As I Am
£8.99
As I Am - Leave-In Conditioner - 8oz
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As I Am - Leave-In Conditioner - 8oz
As I Am
£7.99
As I Am - Double Butter Cream Rich Daily Moisturizer - 8oz
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As I Am - Double Butter Cream Rich Daily Moisturizer - 8oz
As I Am
£14.99
As I Am - Curl Clarity Shampoo - 8oz
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As I Am - Curl Clarity Shampoo - 8oz
As I Am
£9.49
As I Am - Conditioner Strengthening and Hydrating Treatment - 12oz
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As I Am - Conditioner Strengthening and Hydrating Treatment - 12oz
As I Am
£6.99
As I Am - Scalp Serum - 2oz
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As I Am - Scalp Serum - 2oz
As I Am
£8.99
As I Am - Moisture Milk - 8oz
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As I Am - Moisture Milk - 8oz
As I Am
£10.49
As I Am - Hydration Elation Intensive Conditioner - 8oz
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As I Am - Hydration Elation Intensive Conditioner - 8oz
As I Am
£10.99
As I Am - Coil Defining Jelly - 8oz
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As I Am - Coil Defining Jelly - 8oz
As I Am
£9.99
As I Am - Born Curly Nourishing Hair & Body Oil - 4oz
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As I Am - Born Curly Nourishing Hair & Body Oil - 4oz
As I Am
£6.99
As I Am - Born Curly Avocado Shea Co-wash Cleansing Conditioner - 8oz
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As I Am - Born Curly Avocado Shea Co-wash Cleansing Conditioner - 8oz
As I Am
£6.99
As I Am - Born Curly Argan Leave-In Conditioner & Detangler - 8 oz
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As I Am - Born Curly Argan Leave-In Conditioner & Detangler - 8 oz
As I Am
£12.99

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