Dark and Lovely Hair Care Collection

Dark & Lovely makes hair colour, relaxers and care for Black and textured hair.

Shop permanent hair dye shades from Jet Black to Honey Blonde, no-lye relaxer kits, and the Beautiful Beginnings range for children.

Free UK delivery on orders of £50 or more, with same-day despatch on orders placed before 2pm, Monday to Friday.

Shop Dark & Lovely by range: Hair Colour · Relaxers · Beautiful Beginnings (Kids)

Not sure where to start? See our guide below the products.

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Which Dark & Lovely product is right for you?

Always read the instructions in the pack before colouring or relaxing.

Dark and Lovely FAQs

What Dark & Lovely products are good for relaxed hair?

The Dark & Lovely hair colour shades are designed to help protect relaxed and natural hair while you colour, and the no-lye Relaxer Kits Regular and Super keep relaxed hair straight with a soft, full finish. For children, the Beautiful Beginnings range includes a no-lye relaxer and gentle everyday care.

Which Dark & Lovely relaxer should I use?

For adults, choose the no-lye Relaxer Kit Regular or Super; check the box for which suits your hair, or ask a stylist. For children, Beautiful Beginnings comes in Fine & Normal and Normal to Coarse. Always follow the kit instructions.

How long does Dark & Lovely hair dye last?

Dark & Lovely says its Fade Resist colour lasts up to 8 weeks. It is permanent, so it grows out rather than washing out.

Where can I buy Dark & Lovely in the UK?

Right here at Black Hair Care, with fully tracked UK delivery on every order. Order before 2pm, Monday to Friday, for same-day despatch, with free UK delivery on orders of £50 or more.